Please Join Us for an Upcoming Webcast

With an investment of just 30 minutes of your time, you will gain a wealth of new insights and perspective on Strategic Pricing. Listen to experts and peers share their experiences, and, if you choose, use available question and answer time to address issues you face in your business. There is no cost to enroll or attend.

Choose from the following webcasts and dates:

Strategic Pricing for Sales Force Success

Program Description

This 30-minute webinar discusses the comprehensive set of analytical tools, pricing process, and training to improve the sales force’s pricing performance. Attendees will learn about the following:

• The Importance of Selling on Value, not Price
• The Need for Pricing Tools
• Setting Up a Pricing Process that Works
• Mastering Customer Price Negotiations
• Measuring Sales Force Performance
• Best Practices

This webcast draws on SPA’s experience training hundreds of sales forces to drive pricing gains of 2 to 4 margin points on affected revenue with minimal customer pushback.

Wednesday, January 4, 2012 at 1:00 pm EST

Wednesday, January 18, 2012 at 1:00 pm EST

Wednesday, February 22, 2012 at 1:00 pm EST

Wednesday, March 7, 2012 at 1:00 pm EST

Wednesday, March 21, 2012 at 1:00 pm EST

Executive Webinar on Strategic Pricing

Program Description

This 30-minute webinar describes the foundations of the pricing opportunity for manufacturers and distributors, and the key management roles that drive success. We discuss the accelerated program of analytical tools, pricing process, sales force training, and accountability metrics to improve your organization’s pricing performance. Attendees will learn about the following:

• The Foundations of Long-Term Pricing Greatness
• Typical Gaps in the Pricing Process
• Management Roles and Responsibilities
• Price Optimization and Analytics
• Change Management Issues
• Engaging the Sales Force
• Process & Metrics for Sales Force Accountability
• Best Practices

This webcast draws on SPA’s success helping hundreds of manufacturers and distributors to quickly drive pricing gains of 2 to 4 margin points on affected revenue with minimal customer pushback.

Wednesday, January 11, 2012 at 1:00 pm EST

Wednesday, February 1, 2012 at 1:00 pm EST

Wednesday, February 29, 2012 at 1:00 pm EST

Wednesday, March 14, 2012 at 1:00 pm EST

If you’d like a more intensive experience and full day of learning, consider attending one of our seminars.